Performative plc - Addressing barriers to business performance through sales
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enquiries@performative.net
         
Recruiting
Developing Sales Skills
Supporting Leadership
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Create and Maintain an effective Sales Team

Research suggests that every time an organisation loses a sales person, it can cost between £250,000 and £500,000 in replacement and lost revenue.

Do you have difficulty creating & maintaining a sales team with enough good staff to achieve their plans and meet their forecasts?

Do you need knowledgeable assistance with the design, planning and management of the sales recruitment activity at a sensible price?

Can you successfully distinguish a good and effective sales manager who would be able to improve the performance of a weak sales team, from a poor sales manager who could easily destroy the motivation, and damage the performance and effectiveness, of a good team?

Are you getting value from time spent on training the sales team?

 

MD, IT Solutions company ... "Performative undertook three assignments for us between 2003 and 2005 including the customisation and deployment of Performative Structured Selling® of which the key principles are still in use today. We have come to realise the true benefit of this robust methodology as it remains a constant in the business regardless of the changes in personnel, market and proposition. The work done by Performative created a great foundation for what is now a very successful business." May 2009

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Recruiting the Right Sales Team

We can provide you with a recruitment solution for both sales and sales management.

For a more effective candidate search, we work with you to understand your company and its proposition, the role to be filled and the type of person best suited to that role.  We will then agree the process to evaluate and select your new recruit.  Armed with this information we can source quality candidates and submit only those with a close fit to the agreed assessment criteria, eliminating the time you might otherwise have spent trawling through unsuitable candidates.

Where you have an existing team we can help to identify the key factors which will ensure your new recruits enhance the overall performance of your team.

Once your new recruits are in post, we can also induct them in your company's proposition and selling process.

Our  recruitment solutions span the full service; job definition, behaviour & competency profiling, candidate sourcing, selection, recruitment, and induction into your company's proposition and selling process too.

Alternatively, if you’re looking to recruit the Sales Manager or Sales Director, but haven’t found the right person yet, or you know there are other issues within the sales operation that need to be dealt with first, consider an Interim role, to gain the skill set to fix the issues and thus enable you to bring the new recruit into a sustainable environment.

The wrong plant in the wrong environment rarely thrives, so if sales isn’t your main strength, then why not let sales professionals uncover the true gems to suit your business?

Find out more! *

A Group CEO ...
“The well prepared case studies made the negotiation skills training really come to life and made people stop and think about what they are actually doing.
The key to any successful training is; Did they use it and did they gain benefit from it? We certainly did.
I am convinced that we successfully negotiated our way through some very tricky issues since and the way we approached them was heavily influenced by the Performative training.”
 
 

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Developing your People

We provide focused bespoke solutions to your sales training issues that will have an enduring effect.

Generic sales training and selling skills courses rarely deliver lasting value, as the problems they set out to tackle are not generic.  Most typically will only focus on the skills required at the point of sale once an opportunity has been identified, bypassing the stages for finding customers and prioritising opportunities.

Add to that a further problem where the working environment to which the staff return is often at odds with the things they have just leaned so that they have difficulty putting their new found skills into practice and thus quickly return to old habits.

For these very reasons, and to ensure that your return on investment in training will not be quickly eroded, our Sales Training and Sales Management Training, is typically delivered in the context of the environment into which the delegates will return, and which will support and reinforce their changed behaviours. 

Focusing on the people, we provide education and training programmes covering not only selling skills but all the techniques required for the full sales cycle.  Such programmes are designed and delivered to match the needs of the individual sales people within the context of your company, your proposition and the marketplace being addressed.

Also, as part of a Sales Performance Transformation programme, through a combination of mentoring, coaching, training and workshops, we will ensure that all staff involved in selling are able to leverage maximum performance from the processes and methodology of the new selling operation. This will include fundamental aspects of the Performative Structured Selling® methodology such as; the discrete activities of Customer creation and Opportunity pursuit, qualification and quantification, and intelligent pipeline forecasting.

Typical topics which are adapted to fit the context of your organisation may include:

Building a Business Case - increasingly, customers need your support in building better business cases that clarify when and how their company will realise a return on investment (ROI).  More and more companies are looking for a financial return within months.  Educating your team to sell with ROI in mind, and supporting them with appropriate tools, helps them compete more effectively.

Negotiation Skills - with an increase in the numbers of professional buyers, ensuring that your team employ the appropriate techniques and tactics from the very start of the sales cycle, can make the difference between winning or losing. 

Land & Expand - educating your technical and field staff to be more sales aware and to support and develop the selling activity in all accounts, will help you to leverage more business from existing and new customers.

May we help you? Find out more about getting a return on your investment *

MD, Leading provider of high value blood analysis equipment to the NHS ...
“Following the successful completion of a Sales Performance Transformation programme, Performative continued to work with us providing an interim Sales Director while helping to recruit the permanent replacement. During the 18 month period of the Performative project we were going through significant change across the business. The extensive business knowledge of the senior Performative staff enabled them to make a major contribution to our change program going well beyond the scope of the sales project. The work done by Performative has created a great foundation enabling this years’ 20% sales growth.
I have no hesitation in recommending Performative to any company needing help with business or sales performance issues."
May 2009
 

Supporting their Leadership

Would having confidence in the content and reality of your pipeline make the sales management role easier?

In implementing a Sales Performance Transformation programme, we will have created an end-to-end process which provides tools for the performance management of the sales people & the sales pipeline. We will work with the leadership team, providing mentoring and coaching to ensure they can get the best out of those tools and the programme is able to deliver on its expectations.

Where appropriate we will undertake an Interim role in order to introduce and support the new ways of working, while you identify a permanent appointee.

We will also work with the top team to understand the business strategy so that we can develop strategic and tactical sales plans to match.

More ... ð


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I will make contact

Why not get in touch * to find out how we can help you to create and maintain an effective sales team?

Or if you have a particular need in recruitment or training for Sales or Sales Management ask us * how we'd handle it for you!

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